¡Winx Club a la caza del tesoro en Francia!
Texto original:
Winx Club to Hunt for Treasure in France
Rainbow is collaborating with the kids’ website CitizenKid to host four Winx Club treasure hunts at parks across France later this month. Rainbow is collaborating with the kids’ website CitizenKid to host four Winx Club treasure hunts at parks across France later this month.
Set to coincide with the country’s National Nature Day, the treasure hunts will challenge participants to solve a series of clues that will lead to a magical treasure trove full of Winx dolls and other goodies from licensees Hachette and Panini.
The treasure hunts will take place May 24 in the Jardin du Luxembourg in Paris, Parc Tête d'Or in Lyon, Parc Longchamps in Marseilles and Parc Bordelais in Bordeaux.
Rainbow teamed with CitizenKid last winter for a promotion that saw one fan win a Winx-themed trip to Italy.
“We are very excited to be extending our partnership with CitizenKid, especially as the last project was so successful in boosting brand engagement,” says Lorena Vaccari, head of retail and promotion, Rainbow Group. “Together we have put a lot of effort into a promotion that will bring the magic of Winx into the famous parks of France.”
Rainbow is collaborating with the kids’ website CitizenKid to host four Winx Club treasure hunts at parks across France later this month. Rainbow is collaborating with the kids’ website CitizenKid to host four Winx Club treasure hunts at parks across France later this month.
Set to coincide with the country’s National Nature Day, the treasure hunts will challenge participants to solve a series of clues that will lead to a magical treasure trove full of Winx dolls and other goodies from licensees Hachette and Panini.
The treasure hunts will take place May 24 in the Jardin du Luxembourg in Paris, Parc Tête d'Or in Lyon, Parc Longchamps in Marseilles and Parc Bordelais in Bordeaux.
Rainbow teamed with CitizenKid last winter for a promotion that saw one fan win a Winx-themed trip to Italy.
“We are very excited to be extending our partnership with CitizenKid, especially as the last project was so successful in boosting brand engagement,” says Lorena Vaccari, head of retail and promotion, Rainbow Group. “Together we have put a lot of effort into a promotion that will bring the magic of Winx into the famous parks of France.”
Texto en español:
Winx Club a la caza de el tesoro en Francia
Rainbow está colaborando con el sitio web para niños CitizenKid para realizar cuatro cazas del tesoro Winx Club en parques en toda Francia a finales de este mes.Ajustando para que coincidiera con el Día Nacional de la naturaleza, las cazas del tesoro desafiarán a los participantes a resolver una serie de pistas que los llevarán a un tesoro mágico lleno de muñecas Winx y otras golosinas de las licencias Hachette y Panini.
Las búsquedas del tesoro se llevarán a cabo 24 de mayo en los Jardines de Luxemburgo en París, Parc Tête d'Or en Lyon, Parc Longchamps en Marsella y Parc Bordelais en Burdeos.
Rainbow se asoció con CitizenKid el invierno pasado para una promoción que hizo ganar a un fan un viaje con Tema-Winx a Italia.
"Estamos muy emocionados de extender nuestra asociación con CitizenKid, sobre todo porque el último proyecto tuvo tanto éxito en el fomento de la participación de la marca", dice Lorena Vaccari, jefe de venta al por menor y promoción, Grupo Rainbow. "Juntos hemos puesto mucho esfuerzo en una promoción que traerá la magia de Winx a los famosos parques de Francia."
Gracias a vk.com/newwinxclubspain
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